Hello, I’ll start where we left off last time. Last week, I was assigned to design the STA presentation poster. I was tasked to design a game show audience environment. After gathering my references, I concepted a few designs in Procreate. Because there are so many STAs, I had to make sure that there would be several spots to add in their photo cut outs.
Initial concepts
After speaking to my art director, we decided to go with the second design the student photos will likely be straight-on, which would possibly cause problems if we were to go with the first one. I cleaned up the design, added more seats, ad created several variations.
You may notice mistakes, such as backwards lettering. I focused on designing these as quickly as I could while still delivering the idea clearly enough for my director to understand.
This week I received feedback on these designs, and while the colors are a good choice, this design is too close to another one made previously by another designer. So my new task is to create concepts of another design, one that does not match another design already.