★ Winter Break Recap ★

Hello! Over the break, my family visited my brother in Kyoto, Japan, and we spent a few weeks traveling to nearby cities. I had an amazing time exploring the local foods and desserts, wandering around gardens, temples, thrifting, admiring the unique sewer covers, collecting stamps, and using the wonderful public bathrooms. I will definitely miss the convenience of the konbinis on every street, where you can find pretty much whatever your heart desires (I personally go for the banana milk smoothie).

My favorite location I travelled to is a little island called Naoshima, which is a small, mountainous location known for the public art scattered all over (and the island is in the shape of a cat!). I journaled some of my trip in my sketchbook, so here are some of my spreads:

Although I had a great trip, it’s nice to be back in Austin. I’m excited to see what this semester has in store for me, and am looking forward to getting back into STA projects. My goals this semester are to continue working on illustrative and UI/UX projects, and to grow communication skills with clients and fellow STAs.

Winter Break Projects!!

As I come back as an STA for this spring, I am beginning the semester by reflecting on how I spent my time over break. After a long, busy semester, I definitely felt it was necessary to catch up on my rest. However, I also spent a lot of time working on various projects as well.

Texas Lassos Digital Marketing Content

At the end of last semester, I was appointed as the digital marketing chair for Texas Lassos. So over break, I spent time creating various materials for this semester’s recruitment season.

Here is the recruitment calendar! I used Procreate for this and it was a bit tedious- this post took a while, but I am very proud of the final result.

Here is the recruitment teaser video! This project was a lot of fun because after designing the layout, book cover, book pages, and bolo tie in Adobe Illustrator, I transferred the files into Adobe After Effects in order to create the opening book effect. I have basically zero experience on After Effects, so this was honestly very intimidating to me, but I found a few tutorials that really helped, and after many hours, I had my final result. I am also very proud of this project- the final version is exactly what I envisioned.

Here I have two flyers for events I created using Canva Pro & Adobe Photoshop. This was a fun experience because it allowed me to play more around with Canva- I tend to avoid using it because of its limiting quality of being able to mostly just use existing assets, but for these flyers with a very quick turnaround, it was incredibly convenient.

Last project I worked on prior to the semester starting was a graphic for an upcoming profit share. I used Adobe Photoshop for this, creating two size variations, and am very happy with how they turned out.

Summer Marketing 2026: Christmas Post

The past month, I have been tasked with creating a winter break-centered post for the summer marketing social media campaign.

I began with a few sketches of various possible iterations. Feedback guided me in the direction of the fourth sketch, Bevo in an ornament.

Initial iterations/color palette options.

Refining of details and color palette adjustments.

Upon receiving feedback, I pivoted and adjusted the design to show Bevo in a snowglobe instead. Shown above is some of that progress.

Nicholas suggested adding a wooden texture to the table the snowglobe is placed on, as shown, as well as hooves to Bevo.

Tweaking the shadows + adding a gradient background.

Bevos’s shadow adjusted, potential LAITS snowflake logo added.

Logo adjustments.

Final post with the summer marketing logo instead.

STATUS: COMPLETE