Project: Summer Marketing IG Reel
Client /Prof: Internal
Completion Status: Started Mar
Staff Guidance: Maddy
Description: Final export
To be completed: Week of Apr 3
Here is the final draft for the instagram reel (subtly!) advertising summer courses at LAITS. Thank you to Maddy and Marc for their input and creativity!
This has definitely been the majority of my actual time this week. I have a powerpoint mostly finished, and I’m going to practice presenting it shortly after writing this. I’m not really sure it’s worth spoiling on this blog, though. It will be presented soon enough, and I can upload more pictures of the process after that maybe?
Maddy constructed all the elements for this, and just asked my help arranging them. We settled on this layout of Name -> Finalist -> Logo.
Yay, I got to research graphics for an interesting course! We got the request to update a studio backdrop:
Hello, we need to make a couple small updates to the backdrop. Could we replace the images that have been circled in red? We hope to replace the photos with things that focus more on how AI can help and less on the computer/brain aspect.
The question of how AI can help people has evolved rapidly in the time since these graphics were made. I’m personally a big fan of AI art and text generation. My first thought was to use some of my favorite Dall-E 2 art examples from the wiki page.
\
I was having a hard time finding good screenshots of ChatGPT’s utility, so I took a section of one of my own chats, where I asked it to write code in Java.
I also included a stock photo of radiology, something AI is used for. This was my first draft:
The client actually wanted something more serious and focused on other aspects like agriculture and self-driving cars. I replaced the AI art with another Dall-E of a robot, and the inside of a self-driving car, as well as standardizing the line thickness and brightening up the entire image somewhat.
Still in studio testing/finalizing stages as of writing.
Project: Developmental Cognitive Neuroscience Lab Website
Client/Prof: Department of Psychology
Started on: March 29, 2023
Completion status: In progress
Staff guidance: Stacy Vlasits, Marianne
Description/plans: Move the content from the current existing lab website to an updated theme.
In this project I will help move the content from the Developmental Cognitive Neuroscience Lab websites to a new theme that Marianne created.
This is the theme of the current website and it has been the same for the past ten years! See, the LAITS logo used here is also old.
This is the new theme that Marianne created. It has the update Department of Psychology logo
As I was doing this migration I realized that the menu on the original website is different than the one for the sample website so I created more sections on the header in the template.
One styling issue that I am currently stuck on is whether to create a completely new section for some content that could be a subsection of an already existing section in the new template or just add the heading.
I tested to see how the look of having all the headings as they are in the original website would look like along with’s Marianne’s theme.
Client /Prof: LAITS
Completion Status: Started on March 20
Staff Guidance: Maddy
Complete by: ASAP
For the STA Presentation, I’ve been working on the certificate for the Joseph C. TenBarge Outstanding STA Award. This is the final draft that will be updated with the winner of the award later on:
Client /Prof: LAITS
Completion Status: Started on March 24
Staff Guidance: Maddy
STA Team Members: Marissa, Carrie
Complete by: ASAP
Also for the STA presentation we’ve been working on presenter intros that will show prior to each presenter’s segment. I finished up Jonah’s and am now working on others:
Client /Prof: Tiffany Swonke
Completion Status: Started on March 27
Staff Guidance: Maddy
Complete by: March 27
On Monday I worked on a super quick GRG poster that was meant to advertise a proposal presentation in the department.
Here are my drafts:
And Maddy and I ended up settling on this one:
RACE Lab Logo
Project: Resilience and Adversity (in) Children’s Ecology Lab Logo
Client /Prof: Professor Ibekwe-Okafor
Completion status: Started March 2, 2023
Staff guidance: Maddy
Description/plans: Design a logo/branding for Prof. Ibekwe-Okaforwork that can be used on her website.
To be completed: before Summer
We recently received feedback on our first draft of logos from Prof. Ibekwe-Okaforwork. She emphasized the importance of displaying her lab’s core values: resilience, adversity, race, ecology, policy, and research. She liked the silhouettes but requested a more gender-neutral presenting child. She also wanted to see if we could incorporate ABC blocks, puzzles, or gears into the logo. Some of these more detail-oriented qualities might not translate as strongly when it’s in a small logo, but I tried my best to create something legible and recognizable.
First draft:
After feedback:
STA Presenter Intros
Project: STA Presenter Intros
Client: LAITS
started on: March 20, 2023
staff guidance: Maddy
STA team members: Lorena, Carrie, & Luisa
description/plans: Last week I made a template for other STAs to help out with creating the STA Presenter Intros. I then delegated the Audio STAs to Lorena, and this week Carrie and Luisa started working on the other STAs.
It feels very different to be in the art directing position. The STAs who are helping come to me for guidance and feedback which I’m not used to (usually I am the one asking!) It’s fun to organize and talk with other STAs about the project though. The overall task doesn’t seem too complicated after I made the template and typed out instructions. I had to take a pause from the intros since I had to prioritize the RACE lab logo, but I’ve been trying to cut out knick-knacks and STA photos to make to process smoother for Lorena, Carrie, and Luisa (They are the best!)
We have 12/14 completed!
Template:
Finished Presenter Intro by Lorena!!!!
STA Presenter Intros I completed:
Studio Stickers (the mug is my favorite):
Course Graphics Re-edits
Project: Tower Tools
Due On: March 22
Notes: This project was reopened for Canvas Banner edits. The client requested to change the name of the banners.
Latest Edit:
UTFC Logo Design
Project: Connexions Francophones Logo
Notes: Lately I’ve been exploring various brushes through illustrator for the UTFC logo. This time around for the logo I was trying to add a textured look to the design on procreate. I’m using the Dry Ink brush on Procreate, which is what a previous STA used to create the other icons for UTFC. First, I made a vectorized design in Adobe Illustrator with a textured edge. Then I imported it into Procreate and used the Dry Ink brush over the selected area of the logo. So far it’s still a work in process but still a good direction!
