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STA Blog

Marketing Graphics

November 8, 2022 By Luisa Matzner

Marketing for UT Summer Courses

Freshmen Postcard

I’m currently working on the marketing campaign for UT summer courses. I was introduced to the project and to the marketing team last week, and gotten started on updating and redesigning the assets. This postcard is one of the print ads directed at freshmen to take summer classes at UT. I began with a wide variety of layout options, then narrowed it down to a few. I’ve been iterating on the color and text so far.

Original postcard

Screen Ads

These graphics will appear on screens in UT buildings all over campus. The edits here are pretty minimal, mainly just updating dates and classes available.

 

 

Filed Under: Fall 2022 - Spring 2023

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